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Understanding where your answer rates are lowest—by state or carrier—can help you uncover hidden issues affecting performance. A dip in one region might point to a spam flag, a registration inconsistency, or broader trust issues with a specific carrier.

These insights allow you to:

• Prioritize remediation efforts where they’ll have the greatest impact
• Adjust regional dialing strategies to improve results
• Prevent wasted resources in markets where connects are lower
• Focus resources and investment in areas where your calls are being answered
• Spot patterns early, before they affect broader campaign KPIs

The ARMOR® service surfaces this data so you can make informed, targeted decisions—not assumptions.

Determining the optimal time to make phone calls is critical for maximizing answer rates and campaign performance. Unfortunately, there’s no universal “best time” that works across the board. While our U.S. answer rate statistics offer high-level trends, the most effective calling windows can vary by industry, company, region—even time of year.

The most reliable way to find your best calling times is to analyze your own results. ARMOR® analytics let you track answer rates by time block, day of week, and geography—so you can identify what works for your audience and adjust accordingly to drive better outcomes.

Many teams today are operating in a challenging environment, with answer rates often hovering in the single digits. But while that may be common, it’s by no means the ceiling.

Answer rates vary widely based on industry, audience, dialing strategy, and number reputation. With the right outbound approach—and a focused number reputation strategy—it’s possible to achieve double-digit answer rates as high as 20% to 30%, and even beyond!

Remember: answer rate is a core metric. All other KPIs—conversations, conversions, revenue—flow from it. That’s why smart organizations treat it as a primary lever, not a secondary stat.

The ARMOR® service provides the tools, oversight, and data to help you lift your answer rates from where they are today to significantly higher plateaus—with a strategy designed for long-term success.